Friday, 13 June 2014

R1- What Have I Learnt

There are many different kids of research such as:
Market research 
Economic research 
Scientific research 
Media research 
Social research

There is different types of basic research. these are quantitative research, qualitative search and participatory research. 

Qualitative data is when the information shows the meanings that people attach to their actions. they are able to give detailed information rather than just yes or no questions. They can expand and explain. 
 
 
however quantitative data focuses on statistical data. it gives closed ended questions so that participants cannot give in detail answers. they only tick yes or no. therefore it is very restricted.